Thursday, June 26, 2014

When a Noun Becomes a Verb

We now regularly use the company name Uber as a verb - as in "we're Ubering over there so we can drink more wine!"  Well the wine industry nerds, present company included, are now "Coravining" our hearts out.  This gadget allows you to dip into bottles of wine you were saving for the special occasion that never seems to be special enough.  Or if you work in wine sales you can now sample out the good stuff without worrying about the juice staying fresh until the end of your week.  On the other hand that puts paid to the perk of drinking your leftovers at the end of the day!

There have been reports about bottles exploding from being over pressurized.  To this we might say - read the directions - do not use on an etched or cracked bottle!  Coravin has issued neoprene sleeves to slip over the bottle for those who don't care to take chances. And be advised! This gadget takes practice to master.  The argon capsules that keep oxygen from your precious elixir run about $10 each.  The company suggests you should get approximately 15 pours per capsule.  However in the last few days' test runs we achieved more like 30!  Practice makes perfect. 
One colleague lamented the rising popularity of this gadget.  She says we are all just too focused on instant gratification.  We should have to wait for it.  And wait for it.  And wait for it...

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